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Commonwealth Bank

Presentation Studio has partnered with CBA, Australia's largest Bank, for over 5 years.  They had built a Block-chain concept to make life simpler for those living with disability, in partnership with The National Disability Insurance Scheme (NDIS) and CSIRO.
This was a fantastic collaborative effort across all partners. PS did a great job from scripting to execution. Well done.
Tech Lead - CBA
Services Provided
  • Insight Session
  • Content and script writing
  • Visual Concept for Infographic and animated video
  • On-site filming of NDIS participants and their carers
  • Full video production including animation, editing, recording of voiceover and music track synchronisation

The opportunity

Commonwealth Bank and CSIRO’s Data61 have combined their expertise to create smart money, through a working blockchain prototype. We invited NDIS participants and carers to trial our smart money prototype app.

The solution

Following an in-depth Insight session, the PS team scripted a video story highlighting the benefits of the application. With our video partners, we filmed NDIS participants to build the story. Our Animators created "Fahima" - a persona we used to bring the benefits to life and communicate in a simple and engaging way. Our editors then combined it all to build an engaging video.

Their success

The launch of the programme was a resounding success and formed the perfect base case study for the collaborative effort between CBA, CSIRO and NDIS.